How Marketers split us into food tribes

In the past, your 'diet' was understood to mean a way of eating. Unfortunately, the word 'diet' has been hijacked and almost means a way of not eating; or at the very least, a way of not eating (or not being allowed to eat!) certain foods or food groups. This article published in the Sydney Morning Herald: http://www.smh.com.au/it-pro/how-the-marketers-split-us-all-into-food-tribes-20150320-1m39d2.html

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